Page name is created from the same field from which the URL of the page is generated. While URL is re-formatted to work for computers, page name is untouched.
Page name is displayed in the Bildy editor's content navigation. It's also usable as a page title or heading on your site.
Examples
Using page name in the title and heading
<html>
<head>
<title><b:page.metadata.name /> - My Site</title>
</head>
<body>
<h1><b:page.metadata.name /></h1>
....

